We found this shampoo to have a pleasant amount of lather (less than bottled shampoo, but more than other shampoo bars), and plenty of slip that easily penetrated our Samoyed's double coat with moisture that didn't weigh his coat down. His full coat rinsed easily, dried whiter than with most shampoos (including harsh whitening shampoos), and air-dried completely within a day. Now, two weeks later, his coat is still soft and white, he has not been itchy, and he smells slightly of coconut. With other shampoos, his coat is dry after 5 days and he's scratching again. We loved this shampoo!
